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Author Drucker, Johanna, 1952-

Title Graphic design history : a critical guide / Johanna Drucker, Emily McVarish

Publ Info Boston : Pearson, [2013]
Edition Second edition
 RWU Main Library  NC998 .D78 2013    AVAILABLE
Descript xxix, 386 pages : illustrations (some color), maps (some color) ; 28 cm
text rdacontent
unmediated rdamedia
volume rdacarrier
Note Includes bibliographical references (p. 367-374) and index
Contents From prehistory to early writing -- Classical literacy -- Medieval letterforms and book formats -- Renaissance design : standardization and modularization in print -- Modern typography and the creation of the public sphere -- The graphic effects of industrial production -- Mass mediation -- Formations of the modern movement -- Innovation and persuasion -- The culture of consumption -- Public interest campaigns and information design -- Corporate identities and international style -- Pop and protest -- Postmodernism in design -- Digital design -- Graphic design and globalization
LC subject Graphic arts -- History
Art and society -- History
Add Author McVarish, Emily
ISBN 9780205219469 (pbk. : alk. paper)
0205219462 (pbk. : alk. paper)