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Author Mansfield, Heather

Title Social media for social good : a how-to guide for nonprofits / Heather Mansfield

Publ Info New York : McGraw-Hill, [2012]
 Bryant Main Stacks  HD62.6 .M3676 2012    AVAILABLE
 CCRI-Warwick  HD62.6 .M3676 2012    AVAILABLE
 RIC  HD62.6 .M3676 2012    DUE 08-29-14
 RWU Main Library  HD62.6 .M3676 2012    AVAILABLE
 Salve Main Collection  HD62.6 .M3676 2012    AVAILABLE
 URI  HD62.6 .M3676 2012    AVAILABLE
Descript xx, 266 pages ; 24 cm
text rdacontent
unmediated rdamedia
volume rdacarrier
Note Includes index
Contents Web 1.0: the static Web -- Websites, E-newsletters, and "donate now" campaigns -- Web 2.0: the social Web -- Getting started with social media -- Facebook and Facebook Apps -- Twitter and twitter Apps -- Youtube and Flickr -- Linkedin -- Blogging -- Web 3.0: the Mobile Web -- Social media and the Mobile Web -- Mobile Websites -- Group text messaging and text-to-give technology -- Smartphone Apps
LC subject Nonprofit organizations -- Information technology
Social marketing
Social media
Alt Title How-to guide for nonprofits
ISBN 9780071770811 (alk. paper)
007177081X (alk. paper)